Algoa FM expands footprint via DStv Algoa FM expands footprint via DStv
Algoa FM has extended its reach into millions of more homes through all of DStv’s South African packages. The Eastern Cape diaspora and lovers... Algoa FM expands footprint via DStv

Algoa FM has extended its reach into millions of more homes through all of DStv’s South African packages.

The Eastern Cape diaspora and lovers of contemporary adult music can listen to Algoa FM on Channel 837.

“This has been a work in progress as well as a business objective for many years and I am delighted that we have finally extended our reach for audience and advertisers alike”, says Alfie Jay, managing director of Algoa FM.

“Over the course of many years, holidaymakers returning home after a stint in Algoa Country, as we like to call it, have written to us asking why we’re not on DStv’s audio bouquet. Finally, we can answer in the affirmative”, says Jay. 

Algoa FM connects with its audience through a transmitter network stretching from the Garden Route to the Wild Coast and inland through the Karoo, as well as live via its stream at www.algoafm.co.za.

Jay says that, until recently, the barrier to entry had been a prohibitive monthly cost to distribute the station’s signal to the Multiplex Satellite Input Port at DStv’s Midrand premises in Gauteng.

“Recent advances in technology coupled with innovative solutions by the Algoa FM technical team and investment in equipment by Algoa FM, have finally made this long term business goal achievable.

“This is a proud time for Algoa FM. I am pleased for many of our listening fans throughout South Africa.

“I am also delighted for our clients who will now be receiving the added value of National exposure via DStv Channel 837!” says Jay.

“MultiChoice is proud to announce the launch of Algoa FM on DStv Channel 837,” said a MultiChoice spokesperson when the Algoa FM feed went live.

“Algoa FM is an award-winning commercial radio station which features relevant news, traffic and weather as well as a great mix of music appealing to adults aged 25 years and older.

“The station is available on various DStv platforms at no extra cost.”

Antoinette Panton

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